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How
I Really Sold The World-Famous
Brooklyn Bridge, One Piece At A Time
It’s
true. In 1983 I became the first person in history
to sell the world-famous historical landmark, the Brooklyn Bridge, piece
by piece. That
was also the beginning of a very exciting new life for me.
And
I have media publicity to thank for it all.
I
started “playing around” with publicity at the age of 15.
I followed what the books were telling me to do. I wrote the press release
just the way they told me. I addressed the envelopes just the way they
told me. I mailed the releases just the way they told me.
I
bombed. I got no press coverage at all. So, I got another book. I read
every word. I followed the plan. Bombed again...and again...and again.
Eventually,
it dawned on me: maybe all those books were wrong!!! They were telling
me how to get press coverage, but they weren’t showing me proof
that any of their techniques worked. They never showed copies of articles
or gave details about any media interviews.
So,
I started to experiment with the releases I was writing. I had no idea
what I was doing. I would just try something. If it worked, I kept it
in. If it didn’t work, I tossed it.
Slowly
but surely, I started getting publicity. As my technique improved,
I got more and more. I wasn’t able to find these
techniques in any book. I was just trying any idea that would come to
mind.
Pretty
soon, I was on a real roll. I was able to get lots of publicity...and
I was able to get it quickly. But still, something was missing.
I was getting
lots of publicity, but I wanted the “big kill”. I wanted a
story that would drive the national media absolutely nuts!!! I
wanted news reporters knocking down my door to get my story.
I wanted my phone to be ringing non-stop -- each one a call from a reporter,
hot to get an interview with me.
I
knew that there was still one piece missing in my publicity puzzle. I
knew that when I figured out what it was, I’d hit the jackpot. My
life would change forever...if I could only figure out what the missing
piece was.
Finally,
it hit me like a brick!
I
knew what the missing piece was!!!
I remember that day like it was yesterday. I was squeezing my brain, trying
to come up with the missing piece of the publicity puzzle. I took a break
to get something to eat and wham...there it was! The answer.
I
went wild. I knew I had found it. I had the solution
to writing a killer press release. The kind that would get me media coverage
around the world.
But
I didn’t have a story I could use my new formula on.
I
was jumping and twitching, wait for a hot story to hit so that I could
test my new formula.
Well,
I didn’t have to wait long.
A
few weeks later I was watching the morning news on television. I saw a
man being interviewed about the renovations being done on the Brooklyn
Bridge.
Now
everyone’s heard about the Brooklyn Bridge. Even if it’s just
the old line about “Wanna buy the Brooklyn Bridge?”.
It
seems that the guy being interviewed was the foreman of the construction
crew doing work on the Bridge. He said that the wooden pedestrian walkway
was being removed because it was old and rotting. (Up to then I didn’t
know any part of the Brooklyn Bridge was made of wood...and I live just
30 minutes away!)
Anyway,
the wood that was being removed was the original wood that was used when
the Bridge was first built. Standing behind this guy was a huge pile of
this old, rotting wood.
This
was it!!!
There was no doubt in my mind.
This was the story I was looking for. This was the story I needed to test
my new press release formula.
The
first thing I did was call the guy who was interviewed on the TV. How
did I get his number? It was right on the side of his truck, which was
as clear as day during the interview.
I
asked him what he was going to do with all that old, rotting wood.
“I’m
going to toss it out. It’s junk.”
I
asked him if he’d be interested in selling it and delivering it
for $500. I told him I was just 30 minutes away.
With
a “my mother raised no fools” tone in his voice, he said “Sure
I’ll sell it for $500.”
We
made the deal and I gave him the directions.
Next,
I made another phone call and made arrangements to have the wood cut up
into 1” square pieces, each about 1/8” thick.
Then,
I jumped out of my chair and headed for my typewriter (didn’t have
a computer in those days). I wrote the press release for my idea. Step
by step I followed the formula I had just come up with. This was the test.
It
took me about 15 minutes to finish the release. The headline read:
|
New
Jersey Man Sells Brooklyn Bridge ...for
$14.95! |
Are
you catching on yet?
After
I finished the release, I did a rough layout for a 5 1/2 x 8 1/2”
certificate. On this certificate, I wrote a little history of the Brooklyn
Bridge and some current information about the Bridge.
Then
I wrote, “Attached to this certificate is a genuine piece
of the original wooden pedestrian walkway of the Brooklyn Bridge.”
At the top of the certificate I drew a small box where the piece of wood
was going to be attached.
I
was done. I took the press release and the rough sketch of the certificate
to a friend of mine who was a printer.
“Can
you make me copies of this press release and typeset this certificate
so it looks professional and have it for me this afternoon?”
He
said “Sure!”
I
zoomed back home. I was on fire. My heart was pounding. I was headed for
the big time. I knew it. I had the formula for writing a killer press
release and now it was going to provide me with everything I wanted.
As
soon as I got home, I started addressing envelopes to key media people.
I don’t remember how many I sent out, but it was probably no more
than a couple of hundred.
The
whole mailing didn’t even cost $100!!!
When I was done, I went back to the printer. The press release copies
and certificate typesetting were done. I was thrilled. The certificate
was spectacular. I told him to print up a stack of them. I knew I was
going to need plenty.
I
took the press releases home, stuffed them in the envelopes and raced
to the mailbox before the 5PM pick up. (Why didn’t I fax them? This
was before there were cheap home fax machines.)
Then
I waited.
Nothing
happened the next day. It takes the mail a while to get to where it’s
going.
But...the
day after, everything went absolutely wild!!!
My
dream came true. The phone started ringing like crazy; reporters were
coming to my door. I was doing interviews for newspapers, magazines, radio
shows, television shows. Every time an interview would run, more reporters
wanted to do a story on the guy who was really selling the Brooklyn Bridge.
Reporters
from around the country were calling, coming to my door, coming to the
place where I worked.
It
was a blast!!!
CNN
even sent one of those big trucks with the antennas on top right to my
front door. They wanted to broadcast the story all around the nation.
They ran cables up the stairs; had reporters with microphones setting
up; lights; cameras. The works!
They
shot the interview...and then...if you know CNN...they ran that interview
every 30 minutes for the next 3 days!!!!!
The
publicity went on and on for over 6 months!!! That’s
not 6 days or 6 weeks. I said 6 months. And it was a ball. Just about
every major newspaper sent a reporter. Radio stations from around the
country called. Magazines from every corner of the nation ran the story.
I
was in the newspapers, on radio & TV shows, in magazines. Everywhere
I looked I saw the story of the guy who was selling the Brooklyn Bridge.
I was having the time of my life!
After
6 months, things started to cool down. I figured the publicity wave was
over. I had accomplished my goal. I hit an enormous jackpot.
And
then...
The
Johnny Carson Show called!!!
They read the Brooklyn Bridge story in a small midwestern newspaper. They
asked if I’d send a sample.
I
did. I didn’t hear anything for probably 2 or 3 months. Then I got
a phone call.
Johnny
was going to do a “little bit” about the Brooklyn Bridge on
the Tonight Show. It would be aired in the next few days.
Well,
Carson’s “little bit” turned out to be about 10
minutes worth of air time for me. Carson even did one of
his comedy knock-off routines based on the Bridge certificate.
It
started all over again. A whole new round of media people saw that Carson
show. They hadn’t done a story on the Bridge, but they wanted to
do one now. The phone started ringing again and I was on my way to weeks
of additional free publicity.
From
that day on, my life has never been the same. I know how to use the media
to get just about anything I want. And I’ve used it over and over
and over again.
Life
is a lot of fun when what you want is yours for the asking!
Now,
here's what I "perfected" as a result of "selling
the Brooklyn Bridge"... thousands and thousands of dollars
worth of it!...using free publicity:
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How to come up with the "hook" that
turns the ordinary into the extraordinarily interesting, that
makes a great "human interest story"
that attracts media curiosity like a picnic attracts ants.
-
How to use that "hook" as the basis
for a simple one page "press release" that WILL
get read. (The examples in most ordinary books on publicity
are worthless, by the way.)
-
The one kind of little-understood, little-used question or
statement that MUST be in a news release
to get the media people to CALL YOU and INTERVIEW
YOU (Here's a HARTUNIAN SECRET for
you: you do NOT want a newspaper or magazine
or radio host to use your release "as is". No you
do NOT want that. That's how you get a few inches or 30 seconds.
No. The job of the release is to get them to call you, thirsty
for more. That's how you get a FULL PAGE or A HALF
HOUR!)
-
The one question you MUST ask before agreeing
to do an interview - otherwise you'll just be spinning your
wheels and you won't make any money.
-
How to give compelling, persuasive, exciting interviews
that draw customers to you and create sales. (By the way,
this is all done sitting on your duff, at home. 99.9% of all
the interviews I've ever done or do are by phone, at home.
I can be parked there butt naked scratching where you should
never scratch and be making money. Last year, I broke my leg
and had it stuck in a big, clumsy cast - but that didn't slow
me down. With that cast propped up, I sat there sipping lemonade
and still made $300, $500, even $1,000 an hour
just talking on the phone...to people who pursued
me and asked me to give them interviews.)
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Now,
those five secrets alone can help you launch a new product, business or
idea and get lots of free "ink" in newspapers, magazines, newsletters
and, if you want it, radio and TV exposure.
But
this is just the tip of the iceberg. For example...
When
Johnny Carson Called, I Discovered Yet Another Valuable Secret Of Making
Truckloads Of Money From Free Publicity
Right here, I'm going to reveal something very few people understand about
"the domino effect of publicity".
This
secret can make you rich, so pay close attention.
When the people from the Johnny Carson Show called me
out of the blue (I had not sent them anything), they told me it was because
they saw a story about me and the Brooklyn Bridge in a small midwestern
town's newspaper.
You see, the secret is:
BIG
publicity opportunities often come from small publicity.
THE
BIGGIES -- The Tonight Show, Letterman, Today, USA TODAY,
National Enquirer, etc. -- have staff members constantly scouring
"little media" like small town newspapers, small town radio
and TV shows, specialty magazines looking for the news, different or odd.
Now most people seeking publicity ignore all the "small" stuff.
Why bother with that, they ask? Who cares if some weekly newspaper in
Podunk, Iowa writes about me? What good is that?
They're wrong.
Johnny Carson gave TEN MINUTES of air
time to talking about me and my Brooklyn Bridge deal. TEN MINUTES
on The Tonight Show.
Do
you know what it would cost just to buy 10 minutes on that show? And to
hire Carson or, today, Leno to do that commercial for you?
Millions.
You
really CAN'T buy that kind of promotion.
But
you CAN get it free with publicity.
New
Technology Makes What Was
Time-Consuming And Expensive
Suddenly Fast, Easy and Cheap;
That's Why Now Is The Best Time
Ever To Use My
System To Get Rich
Early on, as I perfected the parts of my System, I had to do everything
the slow and hard way. News releases had to be typeset, taken to
a printer, then put in envelopes, the envelopes addressed, postage
bought and put on, and schlepped down to the post office. And, unfortunately,
a lot of the news releases got screened out in the mailrooms and
never got delivered into the hands of anybody who could do anything
with them.
But new technology has changed all that.
First of all, there's desktop publishing. You've probably got a
PC and some kind of simple word processing software. Well, with
that, you can sit down and create a professional, attention-commanding
news release (as well as the other "tools" I use and teach)
in minutes.
When the occasion demands it, it's easy to personalize the individual
releases. It's also easy to store it all and make small changes
easily and instantly.
Second, the best thing for me since air: "Broadcast
FAX". This is perfect for the "publicity blitz".
Get
this: I can show you how to FAX a one page press
release anywhere in the country for just 15 cents
after 5 PM. That's cheap! No envelope, no copying, no postage.
Zap.
15 cents. It's there in 30 seconds.
But
what's even more exciting (and profitable) is that it's
just as easy to FAX 1,000 of them
as it is to FAX just 1. No more work. You can "blast out"
100, 500 or 1,000 of the press releases to 100, 500 or 1,000 different
contacts all at one time, instantly, with the push of a
button or a phone call. You don't even do the FAXing -
it's done for you.
It's instant.
It's easy.
It's dirt cheap.
Does it work?
A broadcast-FAXED news release is what got me a TWO PAGE
ARTICLE, IN COLOR, IN FORBES MAGAZINE.
If
I bought two pages of advertising in FORBES, I'd pay between $50,000
and $75,000!
I paid fifteen cents.
Which price do you like better: $75,000 or 15 cents?
For $100, just $100, I -- YOU -- can conduct an
instant publicity blitz to 700 selected media contacts.
This is a great, cheap way to "test" a new idea, story,
product or 'pitch'. This is a great way to respond to a very timely
event, to link yourself to what's going on in the news.
And,
if only ONE out of the 100 contacts choose to do
something with you, that'll get you exposure ("advertising")
to thousands or tens of thousands or maybe hundreds of thousands
of people....and bring lots of buyers running to you via
your toll-free 800 number, recorded message, address or whatever.
All for a hundred bucks!
If you go out and buy advertising, what can you get for a hundred
bucks?
Not much.
Next, there's FAX-on-Demand, recorded messages and the Internet.
These, too, are great technologies you can use to get tons of free
publicity.
When you put the techniques I perfected for creating super-powerful
but simple news releases with the right "hooks", my strategies
for handling the interviews and publicity so you are sure to sell
things and make money, and my other publicity 'tools' together with
these technologies, you have truly AWESOME MARKETING POWER.
You
get to LEVERAGE pennies into hundred dollar bills!
Now let me tell you WHY you should want to do this.
Why you should LUST AFTER being able to do this.
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Paid
Advertising Isn't Worth Spit
Compared To What You Can Get For
Free With My Methods
When I see how much money people waste on all kinds of expensive advertising,
I get cold sweats. Writing out checks for thousands, even tens of thousands
of dollars for ads in magazines makes my skin crawl. If I had to buy half-hours
on TV for $20,000 to $50,000 each, I'd never get a night's sleep. Heck,
even spending $500 on a Val-Pak coupon or newspaper ad in one town bugs
me. I like FREE better.
But being a cheapskate really isn't the issue here.
Here's what IS important: stories about you in the media
are FAR more believable and powerful and attractive than
any ads you could possibly run. You being interviewed on a radio show
is much more credible than you doing an ad on
radio.
I call this "The Halo Effect". It's
as if you've been blessed by that newspaper, magazine or station.
What a huge plus!
Also, you get a reporter to write the story in a way he knows his readers
will enjoy. Another plus!
And here's another little SECRET: right now, if you "fake"
an article - write it yourself and print copies that look like it appeared
in a publication - and use those in mailings or as hand-outs or whatever,
you may wind up in a lot of legal hot water. The Federal Trade Commission
says those things are FRAUDULENT.
But
you CAN reprint an article about you that is real and
actually appeared somewhere. And such a reprint DOES make a fantastic
addition to a direct-mail campaign or a great trade show hand-out or,
blown up big, a great window sign.
The bottom line, though, is that paid advertising just cannot measure
up to FREE publicity.
Just for example, I know this business consultant who advertised his services
every month, month after month, in one of the airline magazines. Spent
about $3,000 a month for a little ad. Usually got a few leads each month.
The whole exercise barely paid for itself.
Then
one month, that same magazine did a feature article on him and his unique
methods (thanks to a simple news release FAXed to them). From that article,
he got over 200 inquiries and did more business than
he had from two years of paid advertising.
Take my FORBES article. You can advertise in Forbes all
year long and you're just an advertiser.
But
when Forbes writes about you -- you're "hot stuff"!
That's one very good reason why you should be crazy with desire to put
my System to work for your business.
Here's another:
It's
Fun And Exciting For You, Your Employees, Your Family, Your Investors,
Even Your Customers Or Clients!
I'm very interested in the practical stuff: attracting customers, selling
products and making lots of money.
But
I'd be lying if I said it wasn't fun having a big, long limousine
roll up to my front door, take me to the airport where I travel expenses
paid and appear on The Jenny Jones Show, and have all
my friends see me there, as an expert on my subject.
If you have employees in your business, they love seeing where they work
or the person they work for written up in newspapers or magazines or features
on TV. It makes them proud to work for you.
If you have investors or stockholders, they are very impressed
with media coverage about you and your business.
Even your customers or clients love seeing you and your business on TV
or in magazines and newspapers. They like dealing with a popular, successful
business or a famous person. Celebrity status is very valuable
in and of itself.
But
I Know What You're Thinking,
You Skeptical, Negative Bugger, You...
It's perverse human nature to instantly think: well, that may work for
other people, but it can't work for me because...
Well, listen up: in over 20 YEARS of working with this
System and using it for my own different products and hands-on helping
clients in different businesses and teaching this at high-priced seminars
put on by Dan Kennedy, Mike Enlow, Jeff Paul, Brad Richdale and the like,
I have NEVER, I repeat NEVER heard of
a product, service, cause or person that could NOT use
my System to get oodles and oodles of free publicity.
You can't stump me even on a bet.
So don't waste even one second wondering whether or not you have something
that can get lots of publicity.
You
do.
I
GUARANTEE IT!
And
I can help you figure all that out.
Can
You Write a Press Release That
Get Great Results Even If You Can't
Write Home To Mom?
Yep.
In my System, I not only guide you to the "hook" that is right
for your situation, I also give you so many examples of super-successful
press releases that it is a near-brainless task to copycat and put together
yours.
There are a couple other simple one page documents you have to put together,
too.
But that's it. No big, fancy, expensive press kits with slick folders,
slick paper, color brochures and all that stuff. No.
You really can get rich with free publicity, with as few as just
three simple pieces of paper, a broadcast FAX service, and a phone.
Providing, of course, you have your documents FAXed to the right media
contacts.
Of
Course, You Have A Lot More Questions
There ARE a zillion little nit-picky things that, all
added together, make a big difference in winning or losing.
Like:
after I send or FAX the release, do I call? If so, how soon? Or do I send
something else? What about postcards? How do I schedule interviews? I've
never done an interview before - can I do this well? How do I spot and
protect myself from hostile interviewers? What are the "secret power
words" that cause buyers to come forward as a result of publicity?
And
on and on and on.
Let me assure you that I have answers to every possible, conceivable
question. I have made this a simple, step-by-step, fail-safe,
screw-up proof, quick to implement System that anybody can use. So, let
me tell you exactly what is in my System and how you can obtain it:
Two
Options You Can Choose From, To Put My System And ME to Work Getting You
A Ton Of Valuable, Profitable, Money-Making Publicity
When I decided to put together a System that would empower people to do
everything I do for themselves, I decided I would charge less for it than
most "professional" publicists or "PR experts" would
charge you for an hour or to write one 'textbook-dull' news release.
Even
though my System is worth a whole lot more than that for reasons that
I hope are obvious, I have stuck to that original decision - so the BASIC
EDITION of my COMPLETE PUBLICITY SYSTEM requires
an investment of just $497.00.
And
here's everything that's included:
-
My
"MILLION DOLLARS OF FREE PUBLICITY" MASTER MANUAL
This is a manual with step-by-step instructions
for finding your hook, crafting your message, writing a killer
press release, assembling the other documents, and more. Also
included: SAMPLES, SAMPLES, SAMPLES!!! Here
are the exact releases and other tools that I have used successfully.
There are "models" you can use for every purpose.
There are also detailed instructions for handling the media
exposure and opportunities you attract, so that you turn every
opportunity into CASH!
-
With the Manual comes my "PRIME CONTACTS DIRECTORY":
over 2,000 names, addresses, phone numbers, FAX numbers, etc.
for some of the best media contacts in the country.
-
A
FULL YEAR'S SUBSCRIPTION TO MY NEWSLETTER that keeps
you up-to-date on my latest discoveries, success examples
you can learn from, new contacts, opportunities and more.
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All
of that, only $497.00!
And I'll
quickly remind you: how many times have you flushed $497
right down the toilet on different kinds of paid advertising that failed
you?
This
is a System you'll use over and over and over again to get mountains
of free publicity designed to produce measurable, profitable results....
cash profits.
Get
The Rolls Royce
I also have a DELUXE Edition of my System. You get everything
that's in Basic PLUS PERSONAL ASSISTANCE FROM ME.
You
get Certificates good for 2 Critiques of your Press Releases.
You can mail or FAX in your releases and I'll personally
review them, tighten them up, give you suggestions for improvement - and
my usual fee for doing this is $250, so this is a $500 value.
To
encourage you to go this way, I also have a collection of SIX
Special Reports that I'll include, too:
Special
Report #1:
How To Get On OPRAH, SALLY And
The Other Major TV Shows
Here's
the exact strategy I used - and it's different from the standard,
"front door" approach.
Special
Report #2:
How To Reach The 24 Hottest Media
Media Contacts On The Planet
These
are the 24 people I have identified as the most influential in
the business. I'll give you an extra strategy to be sure your
releases get read by these 24 super-influential and powerful media
contacts. Plus, I'll give you their names, addresses, phone and
FAX numbers.
Special
Report #3:
How To Flood The Media With Your
Information Absolutely Free
Here's a nifty little technique that uses your computer instead
of FAX to roll your release out to a huge number of good media
contacts without even a penny of expense. This alone will save
you more money than the entire System requires as your investment.
Special
Report #4:
Quick Start & Review Guide
In
just 4 pages, I overview/review all the Steps of my System. You
can refer to this every time you roll out a promotion.
Special
Report #5:
Sen
Ze's Special 8-Page Step-By-Step
Report, "How To Generate A Stampede Of High-Quality Prospects
To Your Web Site by 3,700% With Free Advertising In The Media!"
You Can Download This Report Immediately After Your Purchase
Discover
how Sen Ze obtained free
advertising worth millions of dollars to him during the past few
years that he's been a practitioner of free advertising. He has
been featured in ALL the national newspapers
and TV stations and major Radio Stations in his country, in THREE
DIFFERENT fields!
What's
more - he's able to use his publicity opportunities to drive MASSIVE
NUMBERS OF VISITORS to his web sites (increasing his
web traffic by as much as 3,700% overnight!)
by knowing HOW and WHEN to introduce his web
site address during his appearances!
If
your web site HAS BEEN SET UP PROPERLY to SELL
your products or services (simply follow Sen Ze's
Special Report above), this massive traffic will IMMEDIATELY
convert into SALES for you - at zero cost!
Special
Report #6:
Sen Ze's Special 24-Page Step-By-Step Report,
"How To Create A Mountain Out Of A Molehill With Your Newsworthy
Item! (And Be Remembered For Years And Years To Come!)".
You Can Download This Report Immediately After Your Purchase!
Is
your item just big news or is it REALLY BIG NEWS?
If
you truly want to know exactly how Sen Ze
thinks to get the MOST AMOUNT OF PUBLICITY out
of some newsworthy item, you must get this Report. See how just
a little bit of thinking elevated his newsworthy item from potentially
just a few paragraphs in newspapers into FRONT-PAGE and
PRIME TIME NEWS on Newspapers, TV and Radio worth MILLIONS
OF DOLLARS!
Sen
Ze is
a well-known and respected personality in his country. His free
publicity achievements have enabled him to easily break the ice
with important people and have opened important doors for him
that otherwise wouldn't be available.
This
is the ONLY PLACE where you'll find Sen
Ze's 3 Special Reports.
Listen carefully as he takes you behind the scenes of his stunning
adventures and real-life experiences worth their
words in gold!
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Each
report is a $69 value, the Certificates a $500
value, the Basic System $497, so this DELUXE
EDITION should require $1,411.00.
But
you need invest only $697.00 - so you SAVE
a juicy $714.00!
Oh,
I'll also send you (while my supply lasts) an actual, authentic,
collectors piece of the Brooklyn Bridge, mounted, ready
for framing.
I
want you to look at it every day and be inspired to use free publicity
to make your fortune. (And it very well may be worth more than the whole
System in years to come.)
"How
Can I Be Sure
Your System Will Work For Me?"
There
just aren't any real guarantees in life.
You
might get zip. You might also get hit by a bus tomorrow.
All
I can do is this: first, tell you that I've never yet heard of a "case"
where free publicity couldn't be made to pay off in a big way, and second,
I give you:
Two
3-month, No-Risk,
Money-Back Guarantees!
I'm
so confident that you'll be able to use my system to put stacks
of cold, hard cash right into your bank account that I'm willing
to guarantee it. In fact, I'll give you two 3-month guarantees.
First, if any time within 3 months of your purchase
you're not completely satisfied with my system, if it isn't screamingly
obvious to you how much money you can make using my system, return
everything in original condition for a full refund
of the purchase price. No ifs, ands or buts. You've got to be
happy.
Second - read this one carefully - you also get
my
$10,000
Money-Back, No-Risk Guarantee!
When you put my system to work for you in that time, you
must get at least $10,000 worth of publicity.
That means I guarantee that you'll get newspaper stories, magazine
articles, radio interviews or TV interviews. If you had to pay
cash for that same amount of advertising, it would cost you a
minimum of $10,000.
So, you can keep on spending your hard-earned money on ads that
may or may not work. (I'm not interested in that kind of gamble!)
Or, you can put the incredible power of publicity to work for
you and have the opportunity to get thousands of dollars
worth of "free advertising" for the cost of a typical
lunch.
And everything is guaranteed. I'm taking all the risk for you.
You have absolutely no risk at all! How can you possibly lose?
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But
What Would An Offer
Be Without A Free Bonus?
Here's
the "glitchy thing" about MY business: I can only accept a limited
number of new System users every few months, then I have to cut it off
- so I can be sure of providing excellent service.
So
I can only send out a limited number of these invitations at a time, then
I have to wait to see how many sign up.
Therefore
it is VERY HELPFUL TO ME if you say "Yes" or "No"
immediately.
Help me by being decisive. Order my System NOW and, regardless
of which version of my System you are interested in, I will include the
following bonus package, absolutely FREE:
Free
Gift #1
All
Back Issues Of My "Million Dollar Publicity" Newsletter.
That's 90+ back issues. Value - $1,477.00
This
is my monthly newsletter that only my publicity students can get.
Each issue is packed with templates you can use, new contacts,
the latest techniques I've developed, success stories you can
use as your model.
Free
Gift #2
My
Guerrilla Publicity Tactics VIDEO TAPE Of My Presentation At A
Very Special Conference. Value $79.00
In
this presentation, I revealed my most closely guarded secrets.
I show-n-tell exactly how I got millions of dollars worth of publicity.
I
reveal actual CASH results. I take you inside
the business of publicity. The only way to get this Video is here,
as my free gift to you, for prompt action
Free
Gift #3
One
Year Of Unlimited Telephone Support. Value - $795.00
For
one year from the date of purchase, you'll be able to call my
office with any questions you have about my kit, about getting
publicity, about your publicity campaign, etc. My assistant, Denise,
will be able to answer 99% of your questions on the spot. For
the other 1%, she'll track me down, get the answer for you and
call you back.
This
cannot be used for press release critiques, since that's the purpose
of the Deluxe kit. But anytime you have questions, need advice,
want clarification, you can call my office and not be charged
one penny.
Free
Gift #4
"593
Business Letters" CD ROM. Value - $79.00
This
is a PC disk loaded with 593 contracts, forms, agreements, letters,
etc. that you'll use every day. Just fill in the blanks and print
them out, saving you huge amounts of time and money
Free
Gift #5
One
of my original, genuine Brooklyn Bridge certificates. Value -
PRICELESS
This
is one of the actual Brooklyn Bridge certificates I created that
made me wealthy. These are not available for sale anywhere. You
can only get one when you purchase my publicity kit.
When
you read my Brooklyn Bridge story and then see me tell the story
on the video, you'll know the story of the Brooklyn Bridge idea
and what it did for me. This certificate will be a constant reminder
of what publicity can do for you.
|
That's
$2,430.00++ Worth Of FREE Bonuses When You ORDER My Free Publicity
System RIGHT NOW via Secure Server Below! |
You
get all the strategies, process steps, documents, samples, case
histories, scripts and contacts used to get millions of dollars
of free publicity. Includes:
1.
"Millions of Dollars of Free Publicity" Master Manual
A huge manual
with step-by-step instructions for finding your hook, writing killer
press releases, samples and MUCH MORE.
2.
Prime Contacts Directory
Over 2,000 names,
addresses, phone numbers, fax numbers and other contact information
for some of the best media contacts in the country.
3.
Six Audio Cassettes
Discuss every
step of the process, from ideas to giving persuasive interviews.
4.
Full One-Year Free Publicity Newsletter Subscription
Up-to-date discoveries,
success examples, contacts and more.
PLUS
Free
Gift #1
All back issues of my Million Dollar Publicity Letter.
Value - $1,182.00
Free
Gift #2
My Guerrilla Publicity Tactics VIDEO TAPE of my presentation
at a very special conference.
Value $79.00
Free
Gift #3
"593 Business Letters" computer disk.
Value - $79.00
Free
Gift#4
One
Year of Unlimted Telephone Support Value - $795.00
Free
Gift#5
One
of my original, genuine Brooklyn Bridge certificates.
Value - Priceless
Order
The Basic System NOW Via Secure Server:
US
Residents, Order Here
Canadian
Residents, Order Here
Residents
Outside US & Canada, Order Here
2CheckOut.com
Inc. (Ohio, USA) is an authorized retailer for
goods and services provided by All Net Profits Center.
|
|
Everything In The Basic Edition
PLUS
Two
Certificates good for critiques of Your Press Releases
($500 Value)
PLUS
Special
Report #1:
How
To Get On Oprah, Sally And Other Major TV Shows!
Special
Report #2:
The 24 Hottest Media Contacts On The Planet (And How To Contact
Them)!
Special
Report #3:
How To Flood The Media With Your Press Releases Absolutely Free!
Special
Report #4:
Quick Start & Review Guide!
Special
Report #5:
Sen Ze's Exclusive
Information On How To Include Your Web Site Address In Your
Interviews To Get Massive Visitors To Your Web
Site! This Special Report is available ONLY
here!
Special
Report #6:
Sen Ze's Exclusive
Information On How To Create A Mountain Out Of A Molehill
With Your Newsworthy Item So That You Can Get Massive Publicity
In The Media! This Special Report is available ONLY
here!
Order
The Deluxe System NOW via Secure Server:
US
Residents, Order Here
Canadian
Residents, Order Here
Residents
Outside US & Canada, Order Here
2CheckOut.com
Inc. (Ohio, USA) is an authorized retailer for
goods and services provided by All Net Profits Center.
|
Let
me rush this powerful System to you, so you can quickly start reaping
the profits and benefits of cranking up your own "free publicity
machine".
Sincerely,
Paul Hartunian
www.SenZe.com/media
P.S.
For as little as $497 (Basic System) or $697
(Deluxe System) you get ALL the strategies, process steps,
documents, samples, examples, case histories, scripts and contacts I've
used to get millions of dollars of free publicity
-- how can you say no to such a tremendous value? I even guarantee your
satisfaction. Sure, this IS a serious investment. But
when you compare it to the costs of paid advertising, and know how much
more valuable publicity done right can be, you've got to see it as a very
small investment certain to yield big dividends.
There's also big competitive advantages for you here.
After all, everybody knows how to buy advertising. And your competitors
do that. Maybe competitors who are bigger than you buy a lot more advertising
than you do and that makes things tough for you. But few learn how to
get free publicity. By doing that, you can gain a big edge over your competition,
even those bigger than you are. I explain all that on the FREE
BONUS VIDEO, yours if you act quickly.
P.P.S.
You will also get Sen Ze's
unique advice on how he managed to get millions of dollars worth of free
publicity himself in 3 DIFFERENT, UNRELATED FIELDS, when
you order my Deluxe System. Remember, Sen Ze
is not based in the US, but he has managed to get a spot on CNN
News! Discover how he can easily include his web site addresses
in his interviews so that he can drive MASSIVE TRAFFIC
to them for him to convert into customers as he pleases - and how you
can do the same thing!
P.P.P.S:
My system has been used by many people around the country. People just
like you. Here are just a few of their comments:
"Several years ago at a marketing seminar, I discovered 'the
guru of free publicity', Paul Hartunian. Paul didn't just talk
about being a publicity expert - he proved it. He had with him
hundreds of newspaper and magazine articles that had been written
about him. He showed us video clips of him on national television
shows.
I immediately invested in Paul's course and began duplicating
his techniques within days.
Paul's secrets have created more than $60,300 of free publicity
for me!"
-
Terry Hunefeld, President, REMG
"Paul
Hartunian has been on Donahue, Regis, Jenny Jones, all the major
talk shows, CNN, thousands of radio stations, written up in Forbes
and USA Today, sold everything from 'romance' to the Brooklyn
Bridge with free advertising, and can do more with a one-page,
dirt-cheap faxed press release than anybody on the planet.
If you want to make yourself, your product or your business famous,
in your town or worldwide, Paul's the guy who can tell you how
to make it happen - fast!"
- Dan Kennedy - Marketing genius
"Paul
- Here are a few of the successes I've had using your system:
KLBJ radio, Austin, Texas - 15 minutes turned into 50 minutes.
I picked up 157 appointments, closed 22 out of 23 last week -
my biggest week in my 2 year history. Over $13,000 in fees generated
in one week!!! I'd take that in a month!
Front page - full featured article in West Austin News. Inside
cover - 1/2 page featured article in Upscale Austin magazine.
2 more radio shows, 1 TV show and 2 more newspaper 'features'
to go!
Paul, it only gets better doing what you say to do. Thanks!"
- Mike Coy, President, CA$H For College
"I
was featured in the Arcadia (CA) Weekly. They used my press release
and bio as a starter. I'll be doing bi-weekly articles on medical
insurance, estate planning and life insurance. Thanks, you've
done it again!"
-
Erit McTernan, President, Employer Benefits Marketing, Inc.
"I
did an interview on a major radio station here in Chicagoland.
We taped the show and it aired on a Sunday morning at 7 AM. Not
a great time slot. The next day, Monday, I was on the phone all
day talking to people who heard the show. At last count I had
over 86 people call me!!! New prospects to talk to!!! No postcards
to send, no cost for stamps, and no labor to pay. My kind of system!!
Paul Hartunian's press release methods gets me the leads!"
- Rey Cruz, CFP
"Paul,
I wanted to let you know about our great success in using your
publicity
system. We only faxed to our local media...and here are the results:
We faxed 34 press releases and have booked two radio interviews
(with top radio stations) and the biggest TV station in our market!
This is our first attempt and we are pretty excited about the
results. We want to thank you for sharing this valuable information
with us...we are convinced that not only does your system work,
but that we couldn't have afforded to pay for all the publicity
that we are getting."
-
Bill Duffy, CFA, Ltd.
"$70,000
worth of sales in less than 5 months with ZERO advertising costs...I
will never do it another way...Thank you, thank you, thank you
for the guidance and information you have provided me. What you
have written in the course WORKS!!!"
- Phil Maynard, President, Mountain Meadow Enterprises,
Inc.
"Wow
-- Thank you so much for your outstanding Publicity System!"
- Noah St. John, Hadley, MA
"I
just had to write you a brief note to thank you and tell anybody
who doesn't believe that your course on getting FREE PUBLICITY
is worth the investment is just plain wrong!
I wrote two press releases and faxed one of them to three magazines...
I faxed them on Wednesday.
I had my first one hour telephone interview on Thursday morning!
Unbelievable...I knew your stuff was going to work. I now know
it's true...
Again, thanks a lot. I know my businesses will all be more successful
with ZERO marketing cost because of what you've taught me."
- Jeff Paul, President PPS
"Enclosed
is my first press release for my chimney business. I sent only
one. I sent it to our major paper, the Atlanta Journal & Constitution.
I got interviewed and the article will appear in a week. What
can I say? Your stuff works!!!"
- Livtar Khalsa, Roswell, GA
"Rarely
am I at a loss for words, however it is difficult to describe
the impact publicity has had on my business and also my personal
life. Taking your advice and implementing what you have taught
me was the missing ingredient in my wealth building strategy...
This publicity is amazing! I sent out a set of 60-80 faxes 10
days ago. I have already done two interviews. One at a 100,000
watt station and one at a 30,000 watt station. I have interviews
booked for another three stations in the 100,000 watt range...
Thanks again for the great course. If a person follows your instructions,
they are guaranteed to have as much fortune and fame as they deserve!"
- David Favor, Austin, TX
"I
wrote a press release, just the way you described, and faxed it
to several of the numbers on the list. WITHIN THE HOUR I had a
response from Sally Jessy Raphael's show...
I received a call from the Phil Donahue Show the next day as well...
I am really a believer now."
- Amy Tuter, MD, Sharon, MA
"Just
a quick note to keep you updated on the continued success I'm
having with your course:
My Valentine's Day...release got more press than anything I've
done so far. I did almost 75 radio interviews (including WGN in
the midwest - a MONSTER station).
I was written up in the following papers: NY Post (headline of
Cindy Adams column), LA Daily News, Atlanta Journal & Constitution,
Kansas City Star, Reno-Gazette-Journal (which gave me the ENTIRE
column -- UNBELIEVABLE response from all over Nevada), Tampa Tribune,
St. Petersburg Times, The Des Moines Register, Connecticut Post,
The Charlotte Observer, etc.
Plus - 5 TV stations at least which showed my product and flashed
my toll-free telephone number on the screen.
Thanks!"
- Jay Kamhi, President, Platypus Marketing
"For
years I've watched enviously as my competitors have gotten super
press coverage for their businesses while my company got very
little. I waded through piles of books on PR and never passed
up an article on the subject, but little of the advice made much
sense and none of it worked.
Paul, Your material is a whole different story!
Just one of the many ideas you shared helped me to create a simple
lead generation
system that nets me between $2,500 and $3,500 per month like clockwork
and I've barely got going with it...
When
I think of the misguided companies that spend thousands of dollars
on "professional" PR advice, I have to laugh. They can
get 100 times more value from your program for what amounts to
pocket change."
- Ken McCarthy, President of E-Media
"When
it comes to getting free publicity, there's no one better at it
than Paul Hartunian."
- Bob Serling, World renowned marketer
"I
just got your home study course yesterday. I've barely listened
to the first two tapes and already have gotten results from your
materials."
- Don Enck, Tempe, AZ
"Anyone
can become an authority on something and become a celebrity. Paul
has the complete program to succeed."
- Linnea Russell, Peshastin, WA
|
Click
below and order RIGHT NOW!
Basic
System
US
Residents, Order Here
Canadian
Residents, Order Here
Residents
Outside US & Canada, Order Here
2CheckOut.com
Inc. (Ohio, USA) is an authorized retailer for
goods and services provided by All Net Profits Center.
Deluxe
System
US
Residents, Order Here
Canadian
Residents, Order Here
Residents
Outside US & Canada, Order Here
2CheckOut.com
Inc. (Ohio, USA) is an authorized retailer for
goods and services provided by All Net Profits Center.
All
Net Profits Center
No.1901
60th Place, L1464 Bradenton, FL 34203 USA
Tel: 206-203-1938 Fax: 206-203-1988
No.105, Cecil Street, #06-01, The Octagon, Singapore 069534
Tel: +65-6827 9693 Fax: +65-6827 9601
|
